“Don’t Label me” Campaign

My "Don't Label Me" campaign is part 1 of a bigger campaign called The Label Campaign” and is inspired by being involved in Stonham's Equality & Diversity steering group since Autumn 2008 till the present day.

As a part of the campaign I am launching a t-shirt range under the name "LefTees" where I use the 7 main strands (age, colour, disability, gender, religion, sexual orientation, transgender and potentially others...) to raise awareness, ideas, opinions and debates...broaden minds, break down stigmas, judgements and barriers.

The basic idea is to take a face, design it into a sticky label, and have a fitting negative/stereotypical label (word) underneath, with the Don’t Label Me logo slapped over it. On the reverse is a flipped silhouette of that face, filled with (personal) words, protesting...

The main goals is an educational one, to open people’s minds allowing them to destroy whatever barriers they have or have encountered. The Label Campaign being the umbrella over this part of the campaign, in its whole bigger scheme of things, will be designed to destroy stereotypical perceptions, alleviate ignorance and teach generations old and new about individualism!

I also wish to produce free material such as boom boxes, calendars, brochures/leaflets, postcards, bookmarks, badges, stickers, etc. to distribute among institutions, community and corporate buildings. Helping the public get a deeper, more realistic understanding of Equality & Diversity, and what it means within their agendas.

T-Shirt design is just one of my many graphic design / visual art services, check out the rest of my diverse services at www.mancinismdesign.net

M: 07770 345 255
E: win@mancinismdesign.net